affiliate - SEO Is it better to make a niche site or a page on an established site? -

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i've been viewing interesting video on backlinking strategies here: http://www.smartpassiveincome.com/the-backlinking-strategy-that-works/

the strategy seems make perfect sense, have question method.

suppose have established site thousands of monthly visitors. example imagine site mobile devices in general, e.g. www.mobiledevices.com

now want write particular app iphone , promote earn commissions, app djing. better write article app on existing site, or create totally new niche site e.g. www.djappforiphone.com?

i've been thinking pros , cons, , here's came with:

in favour of niche site:

  • full flexibility regards design , content style
  • less risk if site gets hit google penalties
  • ability choose specific keyword rich url
  • more freedom write in style when writing on main site

in favour of article on existing site

  • immediate visibility existing readership levels
  • an article existing site, more content good
  • no need buy domain, set hosting etc.

of course ultimate aim high possible in google chosen keyword, convert visitors customers product promoting.

what thoughts on dilemma? thanks

on seo, content king. linking strategy, should based around sort of content, whether blog post, general website content or infographic.

to answer question, 100% have on existing site, link juice passed niche site existing site diluted. if content unique , strategy not black hat wont hit penalty. , if do, 7 times out of 10 deserve it.

i dont see real benefit of having on niche site have wide reader base already. if on site seo , off site factors such domain authority site should rank highly term anyway, keyword rich urls have become less important since panda update , users see them spammy conversion rate not high.


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